A decade of predicting what the world watches.
Vault started in 2015 with a stubborn idea: that audience demand isn’t random. That story signal, read deep enough, predicts who shows up.
The industry has plenty of intuition and plenty of data. What it didn’t have was a system that connected the two: one that read story the way an audience does, and audience the way a P&L does, matching what’s on the page to what would actually land in market.
So we built one. Trained on 30 years of in-market outcomes. Calibrated weekly against every release that closed. Refined alongside the marketing chiefs, content officers, development leads, and research heads who use it every Monday morning.
Today the platform sits inside the major studios, networks, and streamers, surfacing audience demand, character drivers, and brand-extension possibilities before the room makes the call. It got better the same way the rooms it serves did: one decision at a time, year after year, on real outcomes.
Vault is not a chat wrapper. It’s the audience prediction platform the industry built with us.